31 Unexpected Perks of Blogging You???ll Never Want to Give Up

ProBlogger published a post over the weekend from Uttoran Sen of traveltamed.com.

The post, entitled 31 Unexpected Perks of Blogging You’ll Never Want to Give Up can be read in it’s entirity here.

Blog

I have consumed this post several times and bookmarked it to refer back to not only for myself, but as a teaching tool to others that may be on the fence about blogging. The post highlights several great reasons to blog and to keep blogging. 

Whether you are blogging for yourself, your business or just to record your personal thoughts; you will learn from writing. You will inspire others while becoming more knowledgable about your topics.  Jump on in, the water is fine!

Want to connect with me?  That is easy, I am always on!  You can Friend me on Facebook, Follow me on Twitter, add me to your Circles on Google+ and connect with me on LinkedIn.

Advanced Media Writing Class at VT

Thanks to my good friend, Laura Neff-Henderson for inviting me to speak to her Advanced Media Writing Class at Virginia Tech Monday night. Laura owns Tipping Point Communication, a PR and Communications firm.  This is a bonus for her students because they are the beneficiaries of real-life experience in the field of PR, media writing, and how it all fits in with social media. 

The students are well versed in social media and asked good questions!  I always walk away from opportunities like this by learning more about my own industry a well as those that use it.  Thank you again Laura!! 

This is the presentation that I used, by permission, as part of our discussion.  It offers valuable insight on how we should write professionally in our social platforms, never forgetting that each message is intended for a specific audience.

Want to connect with me?  That is easy, I am always on!  You can Friend me on Facebook, Follow me on Twitter, add me to your Circles on Google+ and connect with me on LinkedIn.

An Insider’s Guide to Social Media Etiquette

Thank you Chris Brogan for this post and for graciously letting me share it with my readers.

I receive a lot of questions about various points of etiquette with regards to social media. I also observe instances where I wish people knew some of the more common etiquette, because they seem like wonderful people, who maybe have made a mistake because they didn’t know better. To that end, I thought I’d give a brief set of ideas around social media etiquette. You’re very welcome to add to these in the comments. There will be a mix of do’s and don’ts, and remember this above all else: you’re doing it wrong.

Social Media Etiquette: Your Appearance

  • Your avatar picture shouldn’t be a logo. We don’t meet logos at parties, do we? You can include a logo, but make it you.
  • Unless you’re a fictional character, more often than not, your avatar should be you. Amazing Simpson-like renditions of you are interesting for about four hours.
  • Your Facebook profile pic can be not you, but it often means that others might not accept your friend request. It feels creepy friending a four year old kid (avatar).
  • Your picture can be you from 10 or 15 years ago, but that first face to face meeting is going to be jarring.
  • It doesn’t take a lot of work to take a decent pic. Why use those “me cut out from posing with someone while I have red eyes” photos?

Social Media Etiquette: Friending

  • You’re not obligated to follow/friend anyone. No matter what. Not even your mother. (I follow my mother, btw).
  • If you decide to unfollow someone, don’t make a big stink and announce why. Just leave.
  • It’s okay to let the competition follow you. It’s okay to follow the competition.
  • Famous people don’t always want to follow back. I’m looking at you, Justin Bieber!
  • You can set your own rules on Facebook. I’m in the process of moving everyone to a fan page and just keeping VERY close family and friends.

Social Media Etiquette: Conversation

  • Commenting about other people’s stuff and promoting other people’s stuff is very nice.
  • Retweeting people’s praise of you comes off as jerky. Just thank them.
  • If you retweet something interesting, always give credit for who found it first.
  • Facebook wall comment streams can get long. Don’t grumble. If you’re along for the ride, it’ll end some day.
  • Promote others more often than you promote yourself. My long-standing measure is 12:1. (If it doesn’t work at first, it’s because maybe you’re not sincere in your promoting of others).
  • Listening is important and commenting is important. Be the #1 commenter on your blog. (See next one)
  • It’s okay to NOT comment back for every single comment you receive. It’s nice when you can respond, but don’t litter the comments with a bunch of “Thanks, Judy.” People know you care, if you’re doing it right.
  • If you are talking about someone in a blog post, link to them. Steve Garfield is a pro at this.
  • If you’re really nice, you’ll think about link text and help them even more by linking to Internet video expert Steve Garfield. Make sense?
  • Links do matter to Google and to the people you care about. When you can, give them a link.

    Social Media Etiquette: Disclosure

    (Note: I’ve written about disclosure before).

    • If you’re writing about a client, add (client) to the tweet/post/update.
    • If you’re selling me something with an affiliate link, disclose that in the tweet/post/update.
    • If there’s a material reason (or perception of such) that you want me to take an action or click a link, tell me.
    • Tell me once in the post, and once again on a disclosure page. I use part of my about page for disclosures. See also: one of my other favorite disclosure pages (for cheekiness).
    • Make sure your audience comfortably knows your motives, and everything goes better.

    Social Media Etiquette: Promoting

    • Promote as if you’re at a cocktail party. It’s not the same as your email blast list.
    • Promote others, and it’s much more likely people will help promote you when it’s your turn.
    • Leave room for retweets. Writing 139 characters won’t get you anywhere.
    • Promoting on Facebook is MUCH nicer on my wall than in my private messages. (Do you agree?)
    • It’s probably okay to promote something 4x a day on a social network, so that you hit all the time zones appropriately. In the last hour, you can always give it a couple more pushes, but that’s about it.
    • Direct messaging people for promotion help is often annoying. It happens much more than you know.
    • Your cause isn’t always our cause. If we don’t want to help, don’t badger.
    • Things where you have to get 1,000 tweets to raise money are litter on Twitter. Things to get 1,000 “likes” on Facebook are fine. (Remember, however, that a “like” gives your demographic data to the thing that you’ve liked, plus permission for that page to message you privately.)

    Social Media Etiquette: Content Production

    • You can post as often as you want on your blog. It’s your blog. Monthly will probably fade from our memory. Weekly could work. Daily is my favorite. Some people post many times a day. It’s up to you.
    • You can tweet as often as you want, but people unfollow “noisy” tweeters (I get unfollowed often).
    • You can update Facebook often, and if you’re running pages, you might want to update 3-4 times a day, I’m starting to observe.
    • Depending on your blog’s purpose, be wary of over-selling. (I ran into this personally.) Make sure you’re still providing great community value.
    • If you find great content from other places, use it only after you understand whether you have permission to do so, and under the terms that the people have set.
    • If you’re linking and sharing someone else’s blog post (which is good to do), it’s also wonderful when you add something to it. Add some commentary. Add a thought or two as to why it matters to your community.
    • If someone’s work inspires your own post, it’s a nice thing to “hat tip” them with a link to the post that inspired you, somewhere in the post (usually down at the bottom).
    • If you go a long time between blog updates, don’t write a “sorry I haven’t written lately” post. No one cares. Just publish something good.

    Social Media Etiquette: Sharing is Caring

  • Every blog I know has a share/like/tweet/stumble button at the bottom or somewhere. They’re there for a reason. If you like the article, pushing those buttons is a “tip jar” for the artist. Push it. It doesn’t take long.
  • If you’re reading in Google Reader, sharing is as simple as “[SHIFT] S” and that goes to everyone who reads your shared items.
  • Tell the blogger when you love something they’ve done. People’s #1 complaint to me when they’re starting out blogging is that they lack any feedback. It’d take you 30 seconds to do, and would change a person’s perspective for a whole day.
  • Comments in Twitter are temporary moments in a stream. Comments on the blog post itself are forever, in the best (and worst) of ways.
  • The web thrives on links and social sharing. The more YOU do to participate, the more people will create material for free for you to enjoy.

    Your Mileage Will Vary

    For every idea above, there’s an exception. For every idea above, there’s a great reason to do the opposite. If you’re doing it differently than above, you’re not wrong. You’re doing it your way. Okay, I lied: you’re doing it wrong.I look forward to your thoughts, disagreements, counter-posts, additional thoughts, sharing, and more.

  • John’s Thoughts

    Chris nails the topic of Social Media Etiquette; and if you think about it, most of what we are talking about here is common sense.  I believe one of the powers of social media is the fact that we can support and promote each other.  It doesn’t take a lot of time, but it does take effort!What are your thoughts?

    An Insider???s Guide to Social Media Etiquette

    Thank you Chris Brogan for this post and for graciously letting me share it with my readers.

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    I receive a lot of questions about various points of etiquette with regards to social media. I also observe instances where I wish people knew some of the more common etiquette, because they seem like wonderful people, who maybe have made a mistake because they didn’t know better. To that end, I thought I’d give a brief set of ideas around social media etiquette. You’re very welcome to add to these in the comments. There will be a mix of do’s and don’ts, and remember this above all else: you’re doing it wrong.

    Social Media Etiquette: Your Appearance

    • Your avatar picture shouldn’t be a logo. We don’t meet logos at parties, do we? You can include a logo, but make it you.
    • Unless you’re a fictional character, more often than not, your avatar should be you. Amazing Simpson-like renditions of you are interesting for about four hours.
    • Your Facebook profile pic can be not you, but it often means that others might not accept your friend request. It feels creepy friending a four year old kid (avatar).
    • Your picture can be you from 10 or 15 years ago, but that first face to face meeting is going to be jarring.
    • It doesn’t take a lot of work to take a decent pic. Why use those “me cut out from posing with someone while I have red eyes” photos?

    Social Media Etiquette: Friending

    • You’re not obligated to follow/friend anyone. No matter what. Not even your mother. (I follow my mother, btw).
    • If you decide to unfollow someone, don’t make a big stink and announce why. Just leave.
    • It’s okay to let the competition follow you. It’s okay to follow the competition.
    • Famous people don’t always want to follow back. I’m looking at you, Justin Bieber!
    • You can set your own rules on Facebook. I’m in the process of moving everyone to a fan page and just keeping VERY close family and friends.

    Social Media Etiquette: Conversation

  • Commenting about other people’s stuff and promoting other people’s stuff is very nice.
  • Retweeting people’s praise of you comes off as jerky. Just thank them.
  • If you retweet something interesting, always give credit for who found it first.
  • Facebook wall comment streams can get long. Don’t grumble. If you’re along for the ride, it’ll end some day.
  • Promote others more often than you promote yourself. My long-standing measure is 12:1. (If it doesn’t work at first, it’s because maybe you’re not sincere in your promoting of others).
  • Listening is important and commenting is important. Be the #1 commenter on your blog. (See next one)
  • It’s okay to NOT comment back for every single comment you receive. It’s nice when you can respond, but don’t litter the comments with a bunch of “Thanks, Judy.” People know you care, if you’re doing it right.
  • If you are talking about someone in a blog post, link to them. Steve Garfield is a pro at this.
  • If you’re really nice, you’ll think about link text and help them even more by linking to Internet video expert Steve Garfield. Make sense?
  • Links do matter to Google and to the people you care about. When you can, give them a link.

    Social Media Etiquette: Disclosure

    (Note: I’ve written about disclosure before).

    • If you’re writing about a client, add (client) to the tweet/post/update.
    • If you’re selling me something with an affiliate link, disclose that in the tweet/post/update.
    • If there’s a material reason (or perception of such) that you want me to take an action or click a link, tell me.
    • Tell me once in the post, and once again on a disclosure page. I use part of my about page for disclosures. See also: one of my other favorite disclosure pages (for cheekiness).
    • Make sure your audience comfortably knows your motives, and everything goes better.

    Social Media Etiquette: Promoting

    • Promote as if you’re at a cocktail party. It’s not the same as your email blast list.
    • Promote others, and it’s much more likely people will help promote you when it’s your turn.
    • Leave room for retweets. Writing 139 characters won’t get you anywhere.
    • Promoting on Facebook is MUCH nicer on my wall than in my private messages. (Do you agree?)
    • It’s probably okay to promote something 4x a day on a social network, so that you hit all the time zones appropriately. In the last hour, you can always give it a couple more pushes, but that’s about it.
    • Direct messaging people for promotion help is often annoying. It happens much more than you know.
    • Your cause isn’t always our cause. If we don’t want to help, don’t badger.
    • Things where you have to get 1,000 tweets to raise money are litter on Twitter. Things to get 1,000 “likes” on Facebook are fine. (Remember, however, that a “like” gives your demographic data to the thing that you’ve liked, plus permission for that page to message you privately.)

    Social Media Etiquette: Content Production

    • You can post as often as you want on your blog. It’s your blog. Monthly will probably fade from our memory. Weekly could work. Daily is my favorite. Some people post many times a day. It’s up to you.
    • You can tweet as often as you want, but people unfollow “noisy” tweeters (I get unfollowed often).
    • You can update Facebook often, and if you’re running pages, you might want to update 3-4 times a day, I’m starting to observe.
    • Depending on your blog’s purpose, be wary of over-selling. (I ran into this personally.) Make sure you’re still providing great community value.
    • If you find great content from other places, use it only after you understand whether you have permission to do so, and under the terms that the people have set.
    • If you’re linking and sharing someone else’s blog post (which is good to do), it’s also wonderful when you add something to it. Add some commentary. Add a thought or two as to why it matters to your community.
    • If someone’s work inspires your own post, it’s a nice thing to “hat tip” them with a link to the post that inspired you, somewhere in the post (usually down at the bottom).
    • If you go a long time between blog updates, don’t write a “sorry I haven’t written lately” post. No one cares. Just publish something good.

    Social Media Etiquette: Sharing is Caring

  • Every blog I know has a share/like/tweet/stumble button at the bottom or somewhere. They’re there for a reason. If you like the article, pushing those buttons is a “tip jar” for the artist. Push it. It doesn’t take long.
  • If you’re reading in Google Reader, sharing is as simple as “[SHIFT] S” and that goes to everyone who reads your shared items.
  • Tell the blogger when you love something they’ve done. People’s #1 complaint to me when they’re starting out blogging is that they lack any feedback. It’d take you 30 seconds to do, and would change a person’s perspective for a whole day.
  • Comments in Twitter are temporary moments in a stream. Comments on the blog post itself are forever, in the best (and worst) of ways.
  • The web thrives on links and social sharing. The more YOU do to participate, the more people will create material for free for you to enjoy.

    Your Mileage Will Vary

    For every idea above, there’s an exception. For every idea above, there’s a great reason to do the opposite. If you’re doing it differently than above, you’re not wrong. You’re doing it your way. Okay, I lied: you’re doing it wrong.I look forward to your thoughts, disagreements, counter-posts, additional thoughts, sharing, and more.

  • John’s Thoughts

    Chris nails the topic of Social Media Etiquette; and if you think about it, most of what we are talking about here is common sense.  I believe one of the powers of social media is the fact that we can support and promote each other.  It doesn’t take a lot of time, but it does take effort!What are your thoughts?

    Why Not Leave A Comment?

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    Our social media group, Meetup 2.0 had a discussion recently on blog posts; more specifically  how it seems to be getting harder to obtain comments on posts. This discussion was started by Patsy Stewart with The Social BUZZ Lab. Patsy pointed out that even popular blogs posts will enjoy several Re-tweets and even posts on various social communities, the amount of comments left on these posts are minimal compared to their popularity.Why is that?  Why do we, as consumers of this information, as practitioners, promoters and users of social media not comment as much or as often as we should? Is it because we are too busy?  Do we think that sharing a blog post on Facebook or LinkedIn or Re-tweeting it on Twitter takes the place of commenting on the actual blog post?Trust me, it’s not!Comments on blog posts serve several purposes:

    • It lets the blog or post author know how the post is received. In other words, it let’s the author know whether they are doing a good job or not.
    • If the post is on a controversial topic, which is a good way to encourage comments, you can take the pulse of your readers.
    • Feedback on a topic that may be misunderstood or that may need further clarification.
    • Encouragement for the author to keep blogging or to expand on a topic.

    So, why do we not comment as often as we should?  You tell me!If you want to increase the amount of comments on your own blog, here are some useful tips:

    • Comment on other blogs; it get’s your name and your blogs name out there.
    • Write a controversial post.
    • Write well thought out blog posts.
    • Have a colleague or a professional review your blog posts to ensure they are grammatically correct.
    • Strive to continue to write until you are well known or until you have a network to support you by adding comments.  The more comments that are on your blog, the more comments that will be left on your blog.
    • Build a small network of colleagues or professionals that will help you by commenting on your posts. Do the same for their blogs by supporting each other with comments, re-posts and re-tweets.

    Those are some of my thoughts; what are your thoughts on this topic?