Creative Use of Hashtags

Hashtags, hashtags, everywhere I look on Twitter I see hashtags! First and foremost, what is a hashtag and why should I care?As we know, Twitter is a great site to find and connect with people that share the same interests, business desires and hobbies as you have. Unfortunately as your followers continue to grow, it can become difficult to stay in contact with them all and to make sure the proper information gets to the right people.Enter Hashtags. A hashtag is a symbol – # – followed by a name that can be used to broadcast to a specific group of people. For example, there’s a group for #googlenews, #love and even #kmart. If you are a regular Twitter follower, you are familiar with #tweepletuesday, #followfriday and even #sexysaturday. If you are having a large event, you can use hashtags to keep all attendees up to date on what is happening at the event; this can be especially useful for people that cannot attend the event.To see which groups have already been created, visit – the official site that creates, organizes and displays these groups. Use the search box in the upper right corner to see if your group name is already available. If it isn’t, you can create it simply by tweeting and including the hashtag (#) within your post. If you follow me on Twitter, @johnlusher you will notice that some of my friends and followers have fun with me and hashtags. Examples: #lush – referring to my nickname; #abusejohnlusherweek – one night when some of my followers were ganging up on me and my personal favorite #johnlusherisareallygreatguy. I created that one myself :-)There is also a hashtag wiki – providing a user-editable encyclopedia for hashtags found on Twitter is the brief explanation, but for a more thorough information by Mari Smith, THE Relationship Marketing Specialist and Facebook Business Coach, check out this video.So there it is, a brief explanation of #hashtags and what they can be used for on Twitter. Let me know how you have creatively used #hashtags on Twitter!Coming soon: Twitter Do’s & Don’ts, an update to a previous post, Ten Things Not To Do on Twitter.