What Are Your Intentions?

Do you ever wonder what people’s intentions are, based on their actions? What about businesses and their intentions?
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Photo used under a Creative Commons license.

 

Intentions of Businesses
I have been thinking about how businesses approach their audience or potential audience.  How they communicate with their clients, prospective clients, referral partners or vendors. Do they approach these activities with the intention of selling something? Do they approach the interactions with the intention of building a network or as my friend Sarah Robinson would say, building a “Fiercely Loyal Community?” [Read more…]