Archives for June 2010

Fresh Baked Ideas…

It amazes me how connections can turn into incredible partnerships, friendships and opportunities to promote one another, even when its unexpected.If you follow me on Twitter, thank you;  if its been a while since we spoke, drop me an @ reply or a DM, I would love to hear from you.   Followers on Twitter know that each morning, the #PositivePosse gets things going on the East Coast early, normally 5:00 or 5:30 am.  We are a group of friends that support each other and try to keep the positive energy flowing through our conversations on Twitter.One participant in the #PositivePosse is my friend Vincent Hunt; (@VincentHuntCo) the Captain of our group.


Vincent is the owner of the Vincent Hunt Co.; their main goal, making cool things happen. Essentially his specialization is Design and as he puts it, Design Thinking.Vincent sent me a DM yesterday asking me for my email address because he had ” a fresh baked idea from his design kitchen” for me.  Just knowing the caliber of this man, I was very excited! After sending my email address, I received a series of emails back with several Fresh Baked Ideas; many of which you will see in this space in the coming days.  I was blown away.  If you want a preview, check out my Twitter profile page @JohnLusher.Vincent is amazing; with incredible talent and creativity.  Do you need fresh ideas for your brand or business?  Do you need to rebrand?  If the answer is yes, I encourage you to talk to Vincent.Thank you Captain; we have many more things to work on.  You are amazing!


John Lusher Director of Marketing
Consolidated Construction Services

Connect with me! Twitter: @JohnLusher Facebook: John Lusher

14 Things You Didn???t Know about Vegas

14 Things You Didn't Know about Vegas
Via: Renters Insurance

Social Media Resources from this week

30+ Essential Social Media Resources You May Have Missed:

John Lusher
Director of Marketing
Consolidated Construction Services

Connect with me!
Twitter: @JohnLusher
Facebook: John Lusher

Build Your Alliance: Online & Offline


I believe most of us have confidence and faith in our own abilities.  We believe we can accomplish quite a bit on our own, and traditionally, we don’t like to ask for help.  In life, as well as in the business world; we need to get past this outdated way of thinking and build an alliance. This alliance can and should consist of both online connections and offline, or real life connections.

More simply stated, we cannot do it alone.  It takes the help and support of others to reach our goals in business, in life, in everything we strive to accomplish.  I admit that I need help in certain areas and thankfully I am part incredible alliances that I have built over the years.My network is strong and it is growing each day; but make no mistake, it takes time, energy and effort to build and maintain these alliances.  How do you build an alliance?  Here are some simple steps:


  • Consistently Connect – the proliferation of social media profiles and platforms have made this easier than ever.  Whether your preference is Twitter, Facebook, LinkedIn or others, you must consistently connect and provide valuable content for your alliance members.
  • Promote Others – spend considerable time online promoting others in your alliance or network.  Open up your network to the people that you trust, respect and recommend.  We all have different alliances & networks and promoting others to your alliance is beneficial to all.
  • Respect Your Alliance –  if your alliance doesn’t want to promote someone you believe in, respect their wishes.  If they do not want to take part in a project you are involved with, it’s okay. It just  may not be for them or their network; so respect your alliance and do not take advantage of them!


  • Meet Regularly –  this can be accomplished by meeting for coffee, lunch or a business meeting at their place of business.  This will enable you to see their environment and what is important to them. For valuable members of your alliance, scheduled regular meetings;  do not leave this to chance!
  • Make Connections – much like promoting others, you can work to make connections for your alliance members.  Who do they need to meet? What itch of theirs can you scratch by making introductions?
  • Never Assume – just as your time is valuable, so is the time for your alliance members.  Never assume that they have time to just chat by stopping by their office.  Respect their time and what they do and never assume!

Notice how the tips are similar for both online and offline?  That’s because they apply to any type of relationship, alliance or professional partnership.  In building an alliance of people that will help you, you must FIRST help them. If you approach building an alliance by seeing who you can help; you will have one of the strongest alliances possible.Those are my thoughts; what say you?  


Something to make you laugh today!

These are compliments of my friend Kathy Bibb – @kbibb on Twitter.  Check out her website, Eyes on Roanoke –

     1. Law of Mechanical Repair – After your hands become coated with
     grease, your nose will begin to itch & you'll have to pee.

     2. Law of Gravity - Any tool, nut, bolt, screw, when dropped, will
     roll to the least accessible corner.

     3. Law of Probability - The probability of being watched is directly
     proportional to the stupidity of your act.

     4. Law of Random Numbers - If you dial a wrong number, you never get
     a busy signal & someone always answers.

     5. Law of the Alibi - If you tell the boss you were late for work
     because you had a flat tire, the very next morning you will have a
     flat tire.

     6. Variation Law - If you change lines (or traffic lanes), the one
     you were in will always move faster than the one you are in now
     (works every time).

     7. Law of the Bath - When the body is fully immersed in water, the
     telephone rings.

     8. Law of Close Encounters - The probability of meeting someone you
     know increases dramatically when you are with someone you don't want
     to be seen with.

     9. Law of the Result - When you try to prove to someone that a
     machine won't work, it will.

     10. Law of Biomechanics - The severity of the itch is inversely
     proportional to the reach.

     11.. Law of the Theater & Hockey Arena - At any event, the people
     whose seats are furthest from the aisle, always arrive last. They are
     the ones who will leave their seats several times to go for food,
     beer, or the toilet & who leave early before the end of the
     performance or the game is over. The folks in the aisle seats come
     early, never move once, have long gangly legs or big bellies & stay
     to the bitter end of the performance. The aisle people also are very
     surly folk.

     12. The Coffee Law - As soon as you sit down to a cup of hot coffee,
     your boss will ask you to do something which will last until the
     coffee is cold.

     13. Murphy's Law of Lockers - If there are only 2 people in a locker
     room, they will have adjacent lockers.

     14. Law of Physical Surfaces - The chances of an open-faced jelly
     sandwich landing face down on a floor, are directly correlated to the
     newness & cost of the carpet or rug.

     15. Law of Logical Argument - Anything is possible if you don't know
     what you are talking about.

     16. Brown's Law of Physical Appearance - If the clothes fit, they're

     17. Oliver's Law of Public Speaking - A closed mouth gathers no feet.

     18. Wilson's Law of Commercial Marketing Strategy - As soon as you
     find a product that you really like, they will stop making it.

     19. Doctors' Law - If you don't feel well, make an appointment to go
     to the doctor, by the time you get there you'll feel better.. But
     don't make an appointment, and you'll stay sick.

Why Apple


Why do I use Apple products? To use an overused phrase, “their products just work.” I worked in the technology field for over fifteen years; during many of those years I used Windows based products and experienced the usual problems; viruses, the blue screen of death and quite honestly software packages/operating systems that were released before they were ready.

Not with Apple products. I purchased a PowerBook G4 from a co-worker and have not looked back since! From there I then purchased the MacBook Pro; planning to replace it with a new MB Pro this year.

I purchased the iPhone the day it was released and on Memorial Day upgraded to the iPhone 3Gs. Yes, I will purchase the new model phone after it is released and I plan to purchase the iPad.

Why? They work. Apple products are designed to work and with the consumer in mind. When the iPhone was released, I told a friend, it is not about the phone, it is about the applications. With each Apple product, it is about the quality; about how it works, about how well thought out the interface is.

Service and support? Second to none. Each time I have called Apple support, it has been a lesson in customer service; a lesson more companies need to learn.